Company Bio Page


From its inception over two decades ago, Consumer Electronics Distributors Inc, a Northbrook, IL based company, has been offering quality products at competitive prices. We run our business with passion and integrity. We believe in fostering long standing relationships with our customer base as well as our vendors. While most other CE distributors service single channel, C.E.D. has emerged as a leading Audio and Video supplier for many independent consumer electronics Retailers, Home Automation/Custom Installation dealers, Special Markets dealers as well as recognized e-Commerce companies across the nation.

Twenty years later, we still embrace the same values and goals, and we believe that has contributed to sustained growth in our overall business, the customer base and the product lines we offer.

Over this period, C.E.D. has become one of the leading distributors of high-end electronics in the industry. As part of our ongoing development process, in 2010, we opened a branch in New Berlin, WI near Milwaukee to better service our Wisconsin customer base.

We remain one of the few distributors authorized to carry top of the line brands such as LG, Toshiba, Sharp, Elite by Pioneer, JVC, and Mitsubishi under one umbrella. In addition, we have dramatically expanded our product offerings to include more Custom oriented products such as Polk Audio, Jamo, Pioneer, Yamaha, 2GIG, RTI, Panamax, SCP and Wyrestorm. Our state of the art showroom displays our entire product offering and it demonstrates all of the latest technology second to none. Our showroom is also available for our customers to use for client demonstrations, just make an appointment.

C.E.D. recently completed a new renovated Will-Call area that was designed to increase efficiency and provide an even better customer experience. This, combined with our state-of-the-art computer automated warehouse, ensures that our customer’s needs are always met quickly. For us at CED, no order is too big or too small. We ship numerous orders each day via UPS, FedEx, LTL along with our very own local delivery trucks for orders in the greater Chicagoland area. For our custom installers we offer jobsite delivery, a unique service that allows us to bring larger orders directly to the jobsite.

Our resourceful staff is committed to excellent service, supporting customers from diverse markets and communities. We have an onsite training facility where our Customized Sales approach takes the best of what each employee knows and improves upon it with insight from our vendors, partners and industry leaders. Our specialized sales team is committed to assist with consultations on technical questions as well as in-field issues.

It’s so important to us that our customers are satisfied, that we rolled out a new enhanced website that provides our customers access to:

- 24/7 Inventory Access
- 24/7 Ordering
- Order Notification
- Order Tracking
- Event Notification
- In depth product specs
- Guest Mode (A new feature that keeps pricing private from your customers while allowing you to showcase available products from the C.E.D. website)


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